Via Directsattv.com - DIRECTV Takes the Cake with "greater package flexibility"
These days, consumers demand choice. They want products that allow them to trim the fat and are catered to their specific needs. However, many cable and satellite providers offer little in terms of flexibility, with even the most basic tiers littered with channels and services customers will never watch and certainly don't need. This results in bloated packages that cost substantially more than the what the consumer pays for, almost like buying a value meal and throwing out the fries and drink. In this stagnant economy, subscribers cannot afford to be anchored down by these increased costs. Yet with television such a staple in American households, many are left with little alternative. Thankfully, the number one satellite provider, DIRECTV, is making an attempt to be more flexible with their
satellite TV packages .
In a recent news conference, DIRECTV CEO Mike White reiterated the importance of not only having lower end tiers to meet market demand in low income areas, but to also have greater package flexibility to satisfy those customers. Each of their four satellite TV packages comes with an assortment of different channel offerings, allowing customers to choose which product best meets their needs, and do so at a value unparalleled by the competition. In smaller markets, they hope to segment the various channels and eventually allow customers to choose which programs it wishes to subscribe to as part of their basic satellite TV packages . In larger markets, White hopes to continue pushing premier packages such as DIRECTV premium, which offers high definition, TiVo DVR service, and every major movie network including HBO, STARZ, and SHOWTIME as part of its all-inclusive deal.
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By keeping their satellite TV packages flexible and affordable, DIRECTV continues to remain aggressive in its pursuit of more subscribers, regardless of the income bracket. Approximately 174,000 new subscribers came in this year, surmounting previous gains and insider expectations. They continued to expand not only in the United States but Latin America as well, and their expansion only furthers their goal of providing more international offerings to their satellite TV packages . DIRECTV provides cheaper, more flexible service than any other cable or satellite TV package. To order call 866-310-4985 and get DIRECTV today.
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